SWOT ANALYSIS FOR YOUR OWN LIVE
I want to explain, that SWOT analysis is an analysis of strengths, weaknesses, opportunities and threats. You can use it to analyze business activity. Also it will be very helpful for you marketing plan. But you can use SWOT analysis not only in business, but in you live to see you own strengths, weaknesses, opportunities and threats. For example, I did it analyzing my English studies at university (my first year - 2003):
«As for my progress in English studies and also in special subjects as economics, mathematics, etc., I’d like to say that my English has become much better this semester, than it was at school, and my progress in other subjects is not worse too. I think it is so, because I have overcome such my weaknesses as laziness and absent-mindedness, but some problems have still remained unsolved. For example, I often have a good plan for my working day, but I seldom follow it. And I try to change the things I can’t change; it’s hard for me to accept them. I don’t overlook threats that can prevent my study. For example, when something is important, I don’t deal with it I often wait until it becomes argent. But I also have some strength as patience, persistence and a critical attitude to myself. I also remember my opportunities to become successful. For example, I have ability for independent studying. And I have an opportunity to improve my physical form at our university. »
I hope that SWOT analysis will help you to improve not only your business, but you own live too 