Global Economy

A joint venture is a legal organization that takes the form of a short term partnership in which the persons jointly undertake a transaction for mutual profit. Generally each person contributes assets and share risks. Like a partnership, joint ventures can involve any type of business transaction and the “persons” involved can be individuals, groups of individuals, companies, or corporations.
Joint ventures are also widely used by companies to gain entrance into foreign markets. Foreign companies form joint ventures with domestic companies already present in markets the foreign companies would like to enter. The foreign companies generally bring new technologies and business practices into the joint venture, while the domestic companies already have the relationships and requisite governmental documents within the country along with being entrenched in the domestic industry.
The reasons behind the formation of a joint venture often include business expansion, development of new products or moving into new markets, particularly overseas.
Your business may have strong potential for growth, and you may have innovative ideas and products, but could still benefit from:

more resources;
greater capacity;
increased technical expertise;
established distribution channels.

Entering into a joint venture is a major decision. This guide introduces the advantages and disadvantages.
Businesses can often achieve unexpected gains through joint ventures with a partner. Businesses of any size can use joint ventures to strengthen long-term relationships or to collaborate on short-term projects.
A successful joint venture can offer:

access to new markets and distribution networks;
increased capacity;
sharing of risks with a partner;
access to specialized staff and technology.

A joint venture can also be very flexible. For example, a joint venture can have a limited life span and only cover part of what you do, thus limiting both your commitment and the business’ exposure.
Joint ventures are a popular form of co-operation between businesses in different countries in areas such as transport, tourism and hotels.

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